The original name of Google was BackRub

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Google began in January 1996 as a research project by Larry Page and Sergey Brin when they were both PhD students at Stanford University in Stanford, California. They originally nicknamed their new search engine “BackRub”, because the system checked backlinks to estimate the importance of a site.

Eventually, they changed the name to Google, originating from a misspelling of the word “googol”, the number one followed by one hundred zeros, which was picked to signify that the search engine was intended to provide large quantities of information.